Tuesday, February 16, 2010

Peugeot: Two New Posts and a Name Change

In beginning of January this year, the marque Peugeot Motorcycles (yes indeed, they were once one of the greater producers of motorcycle in France)has given way to Peugeot Scooters, thus confirming the interest of the French firm to invest a little more in the segment of urban mobility. This also explains the establishment of two new position: Director of Sales Europe and the Director of Spare Parts and Accessories.

With the objective to strengthen and improve the performance of the company mainly in the catagory +50cm3, the Directer of Sales, Bruno Muller, will be focusing on the the four major markets (France, Italy, Spain, Germany). In parallel, and for strategic reasons, Jean-Marc Booty becomes the new Directorof Spare Parts and Accessories. This position should help improve the supply of products and services for new vehicles.

More info: Peugeot Scooters

Source: Caradisiac